Target+Market+and+Customer+Base

You may want to use some of the research materials to determine the characteristics of your target market. Use the research tools in the business tools page tool help you better identify your market. Create a customer demographic profile and market segmentation. Answer specific questions about your customers. Use a chart or table here to break up the text, or use bullets to create white space.

1. What geographic location will your business serve? 2. Give a description of the population. 3. Other characteristics of the area Are your customers businesses or consumers? 4. What are the general observable traits of your customers related to the likelihood of utilizing your product or services? 5.What factors most influence your customers purchasing decisions. 6. Identify the expected size of your target market. 7. Identify the expected growth of your target market 8. What other changes are expected in the target market.